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Description

In this episode of Add To Cart, we checkout Dean Taylor from Digital Wine Ventures.  Dean has a long history in the online business world and has founded and sold wine businesses such as CrackaWines, My Wine Guy and The Wine Collective. 

Links from the episode:

Honey Birdette 

TikTok

This is Marketing by Seth Godin

Clubhouse

The Art of a Good Drop: The Digital Wine Ventures Story | #068 

Questions answered in the podcast:

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Impact

Does your business’ partnership program go beyond snacks for your postie and contra with your local pub? I hope so. Forrester found that brands with mature partnership programs grow revenue twice as fast and see 28% of their revenue come from the emerging partnerships channel. I’d like to see your postie do that for you. To get a kick start and partner with some of the most credible content creators, influencers, mobile apps and other brands on a performance basis, check out Impact - a technology company transforming the way we do partnerships at scale. Visit impact.com/growth to learn more or jump back to episode #68 to hear how Booktopia is driving growth through the power of partnerships.

About your co-host: 

Dean Taylor from Digital Wine Ventures

Dean is an entrepreneur and one of Australia’s digital pioneers who has spent the last twenty years building wine businesses.  His first venture, Wine Ark – an off-site climate-controlled storage for wine collectors – was the first company of its kind in the world to provide their customers with online access to their collections, and later sold for $8.5 million. He then leveraged technology to launch Wine Exchange, an online trading platform; The Cellar Club, a premium wine club; and Crackawines.com.au – an online marketplace that allowed wineries to sell direct-to-consumer. Now, Digital Wine Ventures (ASX:DW8) is an Australian publicly listed co

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