In this episode of Add To Cart, we checkout Lucy Wark, founder of sexual wellness brand, Normal. On the surface, Normal is a sex toy brand who is reinventing what sex toys look like and are made for. However, as you will hear today their mission drives them well beyond product and into education, research and dare I say it, advocacy and representation. Normal was founded by Lucy out of a Startmate Mentorship.
Links from the episode:
Lucy Wark from Normal: The Modern Guide To Sex | #294
Questions answered in the podcast:
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About your co-host: Lucy Wark from Normal
Lucy Wark is the founder of NORMAL, an Australian sexual wellness brand launched in 2021 to give everyone the information, confidence and tools to explore their sexuality. NORMAL makes a range of shame-free, beautiful modern toys and essentials, to support the creation of free, inclusive and evidence-based digital sex education resources (their introductory course, The Modern Guide to Sex, is now used in over 40 countries). Lucy studied social science at university and began her career in management consulting at McKinsey before moving into the startup world. She is also passionate about supporting diverse hires to thrive and succeed in the workplace, and recently launched cohort-based courses teaching negotiation skills through the Minnow platform.
You can contact Lucy at LinkedIn
About your host: Nathan Bush from esuite
Nathan Bush is a digital strategist, Co-founder of eCommerce talent agency, esuite and host of the Add to Cart podcast. He has led eCommerce for businesses with revenue $100m+ and has been recognised as one of Australia’s Top 50 People in eCommerce four years in a row. You can contact Nathan on LinkedIn, Twitter or via email.
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