In this episode of Add To Cart, we are joined by Nick Morgan, Founder and CEO of Vudoo, a platform that connects content to commerce and brings the checkout to the customer…we’re talking turbo-charged shoppable video and engagement to match. Vudoo started in 2016 and clients include Nike, Westpac and Vogue. In this conversation, Nick shares how his tech enables choose your own adventure style customer journeys, he unpacks the growing relationship between advertising and ecommerce, and tells us why he sees the death of cookies as cause for celebration….so let’s pop the champers and get into it.
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About your host: Nathan Bush from esuite
Nathan Bush is a digital strategist, Co-founder of eCommerce talent agency, esuite and host of the Add to Cart podcast. He has led eCommerce for businesses with revenue $100m+ and has been recognised as one of Australia’s Top 50 People in eCommerce four years in a row. You can contact Nathan on LinkedIn, Twitter or via email.
About your co-host: Nick Morgan from Vudoo
Nick Morgan, CEO & Founder, Vudoo, is a seasoned entrepreneur and technology leader with over 20 years of experience in digital marketing services. He was a pioneer of the Australian eCommerce sector, played a crucial role in advancing the industry and continues to champion the role of technology to transform businesses and elevate people’s lives. Nick has a proven track record of delivering digital transformation solutions for the public and private se
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