In this episode of Add To Cart, we are joined by Jason Eades, CEO of Welcome To Country. Welcome To Country started as a marketplace to promote and sell Aboriginal and Torres Strait Islander experiences and tourism. However, over Covid they’ve evolved their business model to also be a marketplace for Aboriginal and Torres Strait Islander products including books, art, jewelry and food. In this episode, Jason shares how businesses like Kip & Co are developing meaningful and win win relationships with Aboriginal and Torres Strait islander businesses. He shares how their PayPal partnership came about and why he is hugely optimistic about the recognition and opportunities for Indigenous entrepreneurs.
Links from the episode
Welcome to Country by Marcia Langton
Traditional place names in mailing addresses
Shopify Plus & Incu (sponsored)
Signet & Flora & Fauna (sponsored)
Questions answered:
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About your co-host: Jason Eades from Welcome to Country
Jason is CEO of Welcome to Country and brings a deep passion and experience in Indigenous affairs and is a proud Aboriginal man born and raised on Gunnai country in south-east Victoria. A highly skilled Senior Executive offering more than 15 years of senior management experience across the arts, tourism, native title, and strategic policy sectors within the not-for-profit, private and government industries. Results-focused and effectual leader with proven ability to manage multiple complex issues.
You can contact Jason at
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