In this episode of Add To Cart, we are joined by Sam Penny from Artisan’s Bend, a curated marketplace for artisan producers. He is also behind the great online cheese shop, Cheese Therapy. According to Sam, they are now the largest cheese retailer behind Woolies and Coles. This is Sam’s latest venture and just one of the many strings to his bow - he’s a former soldier, engineer, extreme swimmer and cheesemonger...oh and he used to own hair salons. Slowing down is now at the heart of Sam’s business and the unique food and drink available through Artisan’s Bend is the kind that takes its producers time to get right. In this chat, we talk all about Sam’s colourful past lives, discuss how the success of his other business, Cheese Therapy, led to a marketplace, why content creation is a huge part of the business and what it feels like to go where no man has ever gone before.
Links from the episode:
Signet and Shy Tiger (sponsored)
Shopify Plus and Shy Tiger (sponsored)
Questions answered:
Thanks to our sponsors, Shopify and Klaviyo, for bringing you the show.
Sponsor Add To Cart: https://addtocart.com.au/sponsor/
Hosted on Acast. See acast.com/privacy for more information.
Want to level up your ecommerce game? Come hang out in the Add To Cart Community. We’re talking deep dives, smart events, and real-world inspo for operators who are in it for the long haul.
Connect with Nathan Bush
Contact Add To Cart
Join the Community
