This week I talk to Katrina Chui, APAC Marketing Manager for Phaidon International. We met up while I was on holiday in Hong Kong to discuss what it is like working in a different office or country to your manager and how she has started the marketing department in Asia from scratch, for Phaidon International.
She also talks about:
🎙️ Presenting herself as a business partner
🎙️ Setting up regional marketing from scratch
🎙️ How to find your quick wins
🎙️ How she educates on the benefits of marketing
🎙️ Reporting to a Marketing Director in a different country
🎙️ Moving from a large regional team to a startup environment
