In this episode of GEMA TALKS with Rich Battista, we are joined by Elizabeth Luciano (C '03), SVP, Consumer Marketing & Media at A+E Networks, which is comprised of brands such as A&E, History Channel and Lifetime. Elizabeth discusses her role and responsibilities and how her role as a marketer has changed over time with the advent of more data analytics and the emergence of streamers. She also highlights some of the key trends in the world of marketing, what current projects she is excited about and her career journey from The Hilltop to now. She also shares valuable career advice for those looking to break into entertainment.
GEMA TALKS is a podcast series from the Georgetown Entertainment and Media Alliance (GEMA), hosted by Georgetown University alumnus and GEMA Founder/Chairman, Rich Battista. In each episode, Rich welcomes a prominent Georgetown University alumnus working in the entertainment and media industry to discuss their career journey, their role in the industry, how the business has evolved and where it’s headed, how being a Hoya propelled them to their place within it and their advice for those looking to break into or rise up in the industry. Producers: Rich Battista and Alex Ghaffari; Music theme: Teddy Zambetti; Logo: Ross Patrick
