When NFTs first popped onto my radar in late 2019, my initial reaction was...
"This is f%#$ing stupid".
I didn't "get" them, so I didn't think much about them.
In early 2021, we partnered with a client to create a strategy to launch an NFT project.
The client project forced me to dive deep into the world of NFTs are understand them.
I came to the realization that NFTs are something we all have to pay attention to.
Especially as marketers and business owners - NFTs have already impacting our industry.
NFTs can be a little scary because of how unnatural they feel...Both the technology and why people are paying so much money for a JPEG.
The truth is once you can wrap your head around NFTs, they're not overly complicated. In fact, they're incredibly simple.
To make things easier for you, we put together a video walking you through why NFTs are so important right now, and 6 use cases of NFTs being used in marketing right now.
I promise, if you listen to this episode you'll not only feel better about NFTs, you're going to be excited about them.
