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The Oxi Clean Story | Behind The Scenes

Our host and founder of Harvest Growth, Jon LaClare, recounts the behind-the-scenes story of Oxi Clean.  Hundreds of outside marketers and agencies worked on pieces of the Oxi Clean brand over the past 20+ years, but Jon has a unique perspective FROM THE INSIDE.  

Jon was a Brand Manager for Orange Glo International (the makers of Oxi Clean) for several years until the company was sold to Church & Dwight in 2006 for $325MM.  Jon shares some never-before-heard stories of how Oxi Clean was able to rise from a garage to over $300MM in annual sales in less than 10 years.

In this special episode of the Harvest Growth Podcast, we’ll cover:

• The perfect approach to launching a new product
• Achieving success with a small budget and starting with nothing
• How believing in your product and business can motivate you for extreme growth
• The value of grassroots marketing, even to this day
• And so much more!

Do you have a brand that you’d like to launch or grow? Do you want help from a partner that has successfully launched hundreds of brands that now total over $2 billion in revenues? Visit HarvestGrowth.com and set up a free consultation with us today!