Higher interest rates, fragmented platforms, WFH uncertainty, VC funding declines, generational blending and technology shifts are going to force a new level of quality to be demanded by businesses.
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“THAT’S A ZERO INTEREST RATE PROBLEM, BRO!”
- The power dynamics have changed and continue to change (money, location, communications, etc.)
- Dumb money is getting harder to find, hence ideas need to be better and execution needs to be better
EXPECTATIONS OF HIGHER QUALITY ARE GOING TO RISE SIGNIFICANTLY
- The unicorn boom of 2020-2022 will face a reckoning by the end of 2023 or mid-2024
- VC funding is getting harder to obtain
- Higher interest rates are going to create higher (internal) hurdle rates within companies
- Social media channels are fragmenting
- Working collaboratively is getting more difficult because of both WFH fragmentation and generational fragmentation
- Collaboration will be needed to teach what is expected and acceptable
- AI is going to create a new level of “commodity” of tasks and product capabilities
- Customers are going to have new pricing power as they watch vendor sales slow down
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