We are back with Season 14 of the Affiliate Marketing Podcast and this week we are joined by Kevin Edwards. Kevin is the Founder and Director of the Affiliate Performance Marketing Association (APMA) and he joins Lee-Ann to explain more about this exciting launch.
Kevin is no stranger to the Affiliate Marketing Podcast, having been behind our mic before. But, this time he is talking about the recent launch of the APMA. Lee-Ann begins by asking Kevin to talk us through what some of the fundamental projects will be for the APMA.
Listen to find out more about the APMA and what it means for the industry:
• You pay for what you get in the Affiliate Channel – placing your program in safe hands
• The importance of training
• And finally…. Kevin’s “one word we should all be thinking about as we head into 2024”
Key segments of this podcast and where you can tune in to go direct:
• 03:50: How the APMA was born
• 24: 00 Tech partners – a look ahead to future growth
• 28:00 The issue of payments
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