You can find a semi-transcript of this episode here (I try but it's never word for word)
This is part 4 of our 31 Day Courier MBA series. MBA stands for Mastering Business Attitude. You can go here for a schedule of past and future episodes.
In episode 2, we asked, Who are you?
In episode 3, we asked Why are you?
Today we get to ask, Where are you?
One of the most imprtant things a business needs to do when planning for success is to know their market. Companies spend tons of money learning the market and trying to determine if they can be profitable.
We need to know our market. This is critical to our success. Here are Seven things you need to know about your market
1. You need to know the layout of your market. Make a map in your head.
2. You need to know the restaurants in your market
3. You need to know the players in the market - what delivery apps are doing well?
4. You need to know the traffic patterns in your market, know when and where to avoid getting stuck
5. You need to know what parking is like in different parts of your market.
6. You need to know the things that are happening in your market that will affect delivery.
7. You need to know what the residential areas are like.
Do you have suggestions to add to this?
What are some quirky things about your market?
Comment on the episode page for Episode 4, or go to our contact page and leave an email or click the microphone to leave a voice mail.
