Developer Scott Kuchinski gives us our top 3 must-haves for a website today. There are a lot of things that make a website look nice, but a great website should perform. It should be an investment - just as any barbell - to generate and nurture your future athletes as they become your current members.
Here's the simple test:
1. Is your site built on a mobile-first platform?
2. Can you capture leads with just a couple clear calls-to-action?
3. Does your site make sense to you? To a stranger?
Want more info? http://321goproject.com/the-goods/gym-websites/
