New gym owner Jason Tebedo was able to open his doors at CrossFit Angier on launch day with a whopping 83 members. In this episode, he dishes the secrets to his opening-day success.
Working with his Two-Brain Mentor as part of the StartUp program, Jason laid out his foundation in advance and got the right plan in place to acquire and keep members from the get-go. Jason breaks down what exactly he did to set up his Founders Club, social events, 1:1 nutrition counseling, social media marketing, No Sweat Intro system and more.
Links
CrossFit Gym Business Plan
2:06 - Founders Club
5:22 - Getting new clients and client avatar
7:33 - First steps and mistakes
14:53 - Two-Brain resources
19:27 - Leasing and finding the right space
23:00 - Setting rates
27:01 - Staffing and programming