Dane McCarthy owns West Village Athletic in New York City. He signed up for mentorship with Two-Brain Business only looking for some casual tidbits and content suggestions.
What he got was a mentor dedicated to helping him overhaul his business—and 80 new clients in the first 30 days.
Here's how.
Links:
West Village Athletics
Gym Owners United
Timeline:
1:18 – Starting RampUp out of sheer anger.
3:34 – Revamping the intake process.
4:56 – The power of the sales binder.
6:17 – What’s the deal with squads?
9:51 – Seeking mentorship.
11:14 – When he knew it was working.
13:03 – Conquering the fear of the rate increase.
15:56 – Making it in Manhattan.
18:13 – Getting staff on board with changes.
19:36 – Creating a staff playbook.
23:37 – Looking to the future: Making more money with more services.
28:14 – The cost of mentorship: Is it worth it?