Your gym's been growing and the business is stable—and you're sick of wearing all the hats. That means it's time to hire a GM, right?
Possibly. But probably not.
If you're not strategic about when and how you hire a GM, you'll end up right back where you started: doing all the things anyway.
But just because it's not time to roll out the red carpet for a GM quite yet doesn't mean you have to keep doing everything yourself. Here's Chris Cooper on exactly how to tell if you're ready to hire a GM, how to get there if you're not, and what to pay them when you are.
Links:
Gym Owners Handbook
Women In Fitness Business podcast
Gym Owners United
Timeline:
00:54 – Climbing the value ladder before you hire a GM.
3:28 – A GM’s job is to keep things the same.
4:20 – The best coaches don’t necessarily make the best GMs.
5:21 – How to compensate a GM.
6:46 – When to hire a GM.
11:45 – The biggest mistake gym owners make when hiring a GM.