Retailer’s Top Takeaways:
1. Current e-commerce landscape
2. Add on sales in e-commerce
3. Forward trends in e-commerce
In this episode we talk with Ryan Atkinson, President and Co-Owner of SmartEtailing; a company committed to the success of local independent bicycle retailers by providing software and services that help them effectively compete in an evolving retail environment. Smartetailing provides website, marketing, and data solutions exclusively in the cycling industry. Bike shop e-commerce has seen tremendous growth recently which has solidified the value SmartEtailing delivers for bike shops. The company recently announced their planned merger with Retail Toolkit as they expand their capabilities into business intelligence and marketing automation. In this episode, we chat with Ryan about the current landscape as well as engage with him in an NBDA member-submitted Q&A session.