How do you know what to look at when you are evaluating marketing campaign performance? Which analytics really matter?
In today's episode, we dive into:
- How to avoid the emotional roller coaster that can come with evaluating your marketing performance
- Why you are NOT necessarily your own patient when it comes to marketing
- Case study of a new client campaign resulting in a 585% ROI
- Parallel between being a new parent and a new marketer
- And the 3 Pillars that are crucial to long-term marketing success
Let's get to it!
