In today’s episode, we talk about why metrics reported by Google UAC are not trustworthy. We describe the pitfalls of relying on them, and tell you what to do instead.
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Check out the show notes here:
https://mobileuseracquisitionshow.com/episode/the-perils-of-modeled-conversions-on-google-uac/
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Get more mobile user acquisition goodies here:
http://RocketShipHQ.com
http://RocketShipHQ.com/blog
