Justin Mares is the Co-Founder and CEO of Kettle & Fire.
After getting his start launching Roommate Fit, an eharmony type service that matched college roommates based on personality to prevent the classic “crazy random roommate” problem, Justin spent a few years in growth and marketing roles before launching Kettle & Fire in 2015. Along the way he wrote a book called Traction, launched a couple of online courses on growth hacking, acquired a couple of Shopify app based businesses and co-founded a second company, Perfect Keto, in 2017.
At Kettle & Fire, Justin and his team are building and scaling the fastest growing bone broth brand in the US. Today, they have over 30 employees and sell a range of products across bone broths and soups. At Perfect Keto, he and his team have built a collection of food and supplements to serve as a launch pad for people going keto. The mission across both companies is simple, to produce and sell products that make people healthier.
This was an inspiring interview that got me excited about changing the narrative around healthy consumption and food trends in the US.
Tune in to hear Justin's story!
Use code "TheFounder" at checkout to get 15% off!
EPISODE TOPICS:
Kettle & Fire - www.kettleandfire.com [Use code "TheFounder" at checkout to get 15% off]
Perfect Keto - www.perfectketo.com
The Founder - www.thefounderpod.com
