JOIN US IRL: www.instagram.com/wisemillennial
Kayleigh Christina, COO & Co-Founder of "ClearSTEM", sits down IRL to discuss her journey with acne and her line of groundbreaking, innovative products (anti-aging, anti-acne, non-toxic). We also discuss why education is so important, the high costs and effects of stress/hormone changes between men and women, setting personal boundaries, healthy work balance routines, self-image and mental health, pressures of being an entrepreneur and not feeling constantly behind compared to others, and how to find fulfillment in your current job.
LEARN ABOUT CLEARSTEM: https://www.instagram.com/clearstemskincare/
INTERVIEW QUESTIONS:
- So Kayleigh, briefly explain to us what is ClearSTEM?
- People experience all of kinds of traumas or health issues, not everyone makes it their professional life. im curious what about your experience was so impactful that made you want to go into this full time and dedicate yourself to it?
- I’d like to focus in on is the education component to your business, and building a community around it. Because I feel like where most Millennials struggle is in finding fulfillment and meaning in their career, or doing things just for the optics of it. And you wear your heart on your sleeve and are very vulnerable to the outside world. Tell me more about that decision and strategy to focus on the education aspect
- Not to make this a gender thing, but I didn’t realize how much women deal with skin issues and the complex web of decisions and money associated with it. Let’s list them. Hormones, birth control, digestion, exfoliation, expensive serums, antibiotics, supplements, endless prescriptions. It’s exhausting just thinking about it. Do we need to educate men as much as we do women?
- Do you ever feel overwhelmed? How do you create routines and practices to find balance?
- After your own experience with acne and meeting Danielle, why did you decide to go the CPG/product route, as opposed to being a coach or creating an online course?
- Let’s talk briefly about building community. How do you get the word out? How do you grow a community? Is it all word of mouth? Do you have to spend heavily on Instagram and facebook ads? What tips or lessons can you share?
- Other than improving their own skin, what does the ClearSTEM community care about? What are some common themes or trends you can share, or repeated misinformation?
- I want to ask you about self-image. Because you’re both a beauty company and a health company. On one hand, you help people regain confidence in themselves and improve their overall skin health. That’s an incredibly important thing, and there’s nothing controversial about that. There’s nothing wrong with people wanting to look and feel good, am I right? On the other hand, as a society, and with social media, often people feel really pressured to have perfect skin, perfect body, free from any imperfections, using filters. What’s your take on that, and where’s the balance from a mental health perspective?
- (Are we too much of a consumerist culture? As you said yourself, people always want whatever is new and exciting. But often it can be misleading.)
- What pressures do you feel Kayleigh?
- What advice would you give to those who don’t feel fully satisfied in their career or current job?
- Hypothetically speaking, if you hadn’t discovered Danielle, what would you be doing?
- What is something you wish you had known 5 years ago, or that someone had told you, which would have made your life so much easier?
