There are two types of data you can collect on your website, qualitative data and quantitative data.
Quantitative data includes numerical values and qualitative data includes observed or reported feedback. When these two data types are combined you can better understand how your site can be improved.
Find out how to collect qualitative and quantitative data on your blog.
View the full article with the links here: https://clearpath.online/resources/how-to-collect-qualitative-and-quantitative-data/
