Matt Genoa always wanted to be in sales, even before he entered college. That’s what made his eventual career path so unexpected.
Hired into memoryBlue as an SDR, he had the chance to get heavily acquainted with the world of CRM software and it quickly piqued his interest. That early exposure to sales operations, combined with a corporate reshuffle later in his sales career that led to a job loss, helped Matt crystalize his professional aspirations. He reinvented himself, playing the long game and focusing on his love of Salesforce, and he ultimately made his own future. Today Matt is a successful Regional Success Architect Director at Salesforce.
In this episode of Tech Sales is for Hustlers, Matt reveals how he followed his passion to become a sales ops consultant, the twists in his path that led him to Salesforce, and the work he put in to ascend into his current role. Careers don’t always move in straight lines, and Matt is living proof that that’s a very good thing.
