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Imagine pouring your heart and soul into a potential $500K+ deal for nearly a full year, only to lose and find out the winning company had it in the bag the whole time due to a personal connection.

As Trey Surber will tell you, some sales lessons are powerfully painful. But through those lessons, Trey, now a successful Account Executive at Tableau, forged a winning sales philosophy built on repeatedly earning client trust.

Inspired by his father’s successful sales career, Trey launched his own professional path selling bikes, ceiling tiles, and, eventually, learning about high-tech sales at memoryBlue. His range of experiences include selling products as well as services, and selling into commercial and federal spaces. Through it all, he has emerged as a polished, highly accomplished sales professional.

In the latest episode of Tech Sales is for Hustlers, learn why building trust is paramount to Trey, how sales was always in his blood, and why he believes bringing energy to your daily routine will set you apart from the pack.