Today we have Terry Baker on from PandoLogic to discuss one of the most misunderstood terms and uses of technology in Talent Acquisition, I'm really excited to talk to Terry about this.
About Terry Baker & PandoLogic
Terry has been in the HR world for about 20 years, traditionally in software on the vendor side. He came up through the sales side to become CEO at PandoLogic. PandoLogic has been doing programmatic for about 13 years.
Programmatic is just an easier way to buy recruitment advertising. Most employers on job board sites buy through a one-to-many process. Programmatic can automate the process of job distribution. It gives you a single source for pushing job ads and eliminates the waste in advertising spend.
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