Welcome back, Boss Ladies! 💼✨
In this episode of the Hey Boss Lady podcast, we’re joined by Katina Davenport, founder of BizTech Yourself, to break down how to grow your business without paid ads, using content marketing automation and strategic presentations. 🎯
Katina shares her inspiring journey from job loss to boss status, building multiple businesses, and pivoting into tech + marketing.
She dives into:
✅ How to create automated funnels that convert
✅ The power of simple presentations over flashy content
✅ Tips for getting clients from social media, without chasing vanity metrics
✅ Why building an email list is non-negotiable
✅ Creating consistent content without burnout
✅ How to turn daily lives and webinars into client magnets
🔥 Whether you're a coach, service provider, or small biz owner tired of spinning your wheels on Instagram, this episode is your blueprint for content that actually drives sales.
👉 Hit play and learn how to simplify your content strategy, automate like a pro, and confidently attract clients!
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📌 Timestamps:
00:00 – Welcome + Meet Katina Davenport
01:30 – Katina’s pivot from consulting to BizTech Yourself
06:10 – Losing contracts, finding purpose
11:45 – How her first client came 2 days after launch
15:30 – The importance of a great website + online presence
21:00 – Why “followers” don’t equal income
25:15 – Email lists, presentations & Restream hacks
32:00 – Content creation vs content that converts
37:20 – How to keep it simple and consistent
45:00 – Collaborations + how to connect with Katina
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🔗 Connect with Katina:
📸 Instagram: https://www.instagram.com/biztechyourself
📘 Facebook: https://www.facebook.com/biztechyourself
🌐 Website: https://webinar.biztechyourself.com/go
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💬 If this episode gave you clarity on content strategy or sparked a new idea, drop a comment and tell us what you're taking action on!
👉 LIKE this episode? Give it a thumbs up!
📢 Share this with a boss babe who needs a financial game plan
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#contentmarketing #marketingautomation #womeninbusiness #biztechyourself #howtogetclients #smallbusinessgrowth #heybossladypodcast #emailmarketing #leadgeneration #entrepreneurlife #socialmediamarketing #femaleentrepreneur #bosslady
💼 Ready to grow your network, amplify your voice, and actually plan collaborations that move the needle?
Join us at the next Hey BOSS Ladies: Connection + Collaboration Hour
✨ Register here → heybossladies.com/event
Let’s build relationships that build your business.
Now’s the time. Let’s BOSS UP. 🔥
Follow Me on Instagram: @csdorsey_hello
Listen on Apple Podcast | iHeart Radio
