Cecile Reinaud is the Founder of Seraphine the fashion-forward maternity brand favoured by the Duchess of Cambridge.
In 2018, Seraphine turned over €26m and now, in 2020 the brand has a strong global footprint with a website in seven languages and 10 different currencies. Its retail stores grace the world's major cities including New York, Paris, London, Dubai and Hong Kong plus a strong wholesale business with leading stockists including John Lewis.
In this episode, Cecile talks to us from her office – it's a rare treat for her to be there due to the pandemic – and tells us about the beginning of her career, which started in advertising, her move to fashion and how she's running her business in the post-lockdown world.