In the latest episode of The Beauty Edit podcast, Tom Shearsmith, TheIndustry.fashion's News & Features Writer speaks to Rebecca Saunders, CEO & Founder of Seekology, an incubator-retailer which provides opportunities for DTC brands to test the market.
Prior to lockdown, Seekology operated a physical store featuring over 70 brands across beauty and wellbeing, and since the recording of this podcast, has re-opened in partnership with Bhuti, Richmond's wellbeing & yoga spa. The business also operates online, collaborating each month with new brands.
Tom speaks to Rebecca about her experience working as a Beauty Buyer at John Lewis, the creation and future of Seekology and how beauty businesses should respond to a world with COVID-19.
