Things change, and you've got to make sure you change with them.
Music and links from this episode
- Beaches by Alex Vaan
- Someone Else's Memories by Revolution Void
- Warm Up Suit by Broke For Free
Line-by-line notes
- INTRO
- A few months ago
- I went to a restaurant
- I’ve been to other restaurants since, but I remember this one vividly
- We sat down to eat food
- Tapas food actually
- And there was a group of 18-20 year olds sat down in a group
- They were all communicating through their phones
- But to each other
- And occasionally, one of them showed the other their phone
- They were all talking to each other
- But they were communicating with each other in a way I didn’t recognise
- Communication is changing
- Or you could say
- It’s already changed
- This is AADA, and I’m Craig Burgess
- PLAY MID SONG
- Every couple of years
- A new form of technology comes around
- That people start outrageously claiming it’ll be the death of something
- The radio
- The TV
- The compact disc player
- The mini disk player
- The iPod
- The iPhone
- And now, the internet
- The internet has changed our consumption habits FOREVER
- The internet has changed our attention spans forever
- And the internet has changed how we communicate forever
- Everybody in any kind of media position are struggling to understand it too
- TV execs are struggling to catch up with it
- Traditional marketers are struggling to catch up
- We all talk about the golden days of communication
- When we all sat down and talked to each other
- And young people could actually talk to people
- And we all lived in this nice bubble of talking to each other all of the time
- The truth is, that golden age never existed
- Teenagers have never been able to talk to each other
- But it can’t be denied that the communication methods have changed
- Things like WhatsApp, Facebook Messenger, Snapchat, Instagram and everything else
- Has changed the way we communicate and keep in touch with our friends
- We’re often constantly in contact with our “friends” now
- We’re light touch with lots of people
- Noseying about their perfect side of their lives they showcase on social media
- And staying friends with all our high school enemies on Facebook
- Just to see how rubbish their lives are
- The point I’m getting to
- Is things have changed
- And every day, especially on the internet
- Things change again, and faster than last time
- Change happens every day
- An we need to learn to embrace it, and not fight it
- Not talk about the good old days that were worse than now
- And not misremember a golden age that never existed
- We need to appreciate that things change
- And just because things aren’t how you remembered them
- It doesn’t make them any less valid, or wrong in some way
- It’s just new
- You change every day too
- And if you want to hold on to the past
- And stay the same as you’ve always been
- That’s got a...