Should you be a specialist, or a generalist?
Music and links from this episode
- Break by Little Glass Men
- Poolside by Little Glass Men
- Spray Paint It Gold by Little Glass Men
Line-by-line notes
- INTRO
- Over the years, the design industry has flicked between different trends
- The gradient and bevel era where designers were first starting to work out how to use the new features that Photoshop allowed
- The skeuomorphic design trend, that saw every designer making things look real life things
- And the current design trends: very simple and clean design that some people think has gotten too simple
- There's even been trends that have dictated what a designer should be, or should do
- There's been the traditional graphic designer, who mostly designs print work
- There's the hybrid designer, who designs web and print stuff
- And there's the more granular type of designer that's become popular in recent years, the UI or UX design, or interaction designers. They've got different names every week
- The current trend is to tell designers that we should focus on one area of expertise. That we should be specialists and not generalists
- I disagree. And in this episode, I'll tell you why.
- This is AADA, and I'm Craig Burgess
- PLAY MID SONG
- In the past 12 years, I've designed lots of different stuff, and worked on lots of different projects
- I've even built apps and web systems, and dabbled with programming
- On top of that, I've even looked into video game design, and started trying to learn how to make games
- I didn't get very far with learning how to make games by the way
- But it's something I definitely want to return to learning about
- I truly do consider myself to be a hybrid designer
- I'm just as interested in getting my hands dirty in the technical side as I am the creative side
- I get equal parts enjoyment from right brain activities and left brain activities
- As a young designer, this kind of difference confused me
- I enjoyed developing stuff, so did that mean I should be a developer?
- But I'm a pretty good designer too, so should that mean I should be a designer?
- I was truly confused, and early in my career I nearly took a job as a developer
- Now, I'm glad I didn't
- I don't ever see my interest in lots of different topics as a designer as a bad thing at all
- In fact, I believe It's only turned me into a better designer over the years
- Because I can understand things from technical viewpoints
- As well as the creative side
- When I'm designing something new, I fully understand what can be achieved technically, so I can push the boundaries and not hold back
- I think any development activities I do as well help me with my problem solving abilities
- Development, coding, whatever you want to call it
- Is a creative endeavour
- You are creating something
- And you're solving problems
- And you're communicating
- Anybody who tells you otherwise is just wrong
- To me, a good graphic designer should be able to turn their hand to designing almost anything and be able to do a good job of it
- It's trendy right now to specialise
- To call yourself something like an interaction designer
- Or a UI designer
- But to me, all designers should be interaction designers
- Or UI...