Description

What does saying yes too often really lead to?

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Music and links from this episode

1. Too Far Gone by Ryan Little
2. Interstellar Export by The Insider
3. Calm The Fuck Down by Broke For Free

Line-by-line notes

1. Over the next two episodes
2. I want to present two sides of the coin as a designer
3. There’s the saying yes side
4. That’s saying yes to amends, or things you think you shouldn’t say yes to
5. Then there’s the other side
6. The saying no side
7. The standing your ground, and not budging side
8. Today is saying yes
9. Let’s explore saying yes
10. This is AADA, and I’m Craig Burgess
11. MUSIC
12. I’ve said many times before
13. Design is a weird profession
14. There’s no formal education required
15. Every agency works differently
16. And every designer works differently
17. We all work with clients differently as well
18. And say yes or no to different things
19. When you first start out as a designer
20. You say yes a lot
21. When a client asks you to change something
22. You just do it
23. Often you don’t even question it, because you don’t know any better
24. Or you might not have the confidence or the experience yet to say otherwise
25. I think there’s actually two types of designers
26. There’s the Yes Designers
27. These kinds of designers will always do whatever the client wants to please them
28. Clients like these kinds of designers for obvious reasons
29. And some designers would argue that as a designer you should always be like this
30. After all, the customer is always right, right?
31. Well, wrong
32. In the design world, the client is often wrong
33. And it’s our duty as a designer to make the client aware of that
34. We should tell them when they’re wrong, always
35. Not in a nasty way
36. And not in a combative way that ruins relationships
37. And not even in a difficult way
38. I just believe that before we say yes, it’s our duty to explore the reasons behind a change
39. If the changes that a client is asking for are sensible, go nuts. Just change it
40. But if a client is suggesting stupid things
41. Or things that will make your design work worse
42. Challenge the request
43. And don’t automatically say yes
44. Try and find out the underlying reasons for these changes
45. Sometimes they’re silly, and purely because a client wants to put their stamp on a project
46. This is OK to a point
47. But when those pointless changes start to affect the end product
48. It isn’t OK anymore, and you should start raising your concerns
49. Automatically saying