In this episode, we are joined by Matt Caron, a Shopify SEO specialist and yoga teacher, where we discuss the significance of mindset in personal and professional life, the evolution of e-commerce search, and the impact of AI on search algorithms.
Matt explains the transition from keyword matching to more advanced algorithmic approaches and the importance of high-quality content, structured data, and product optimisation for e-commerce businesses.
We also delve into the future of AI in search, its potential privacy issues, and strategies that e-commerce leaders can implement to stay competitive in the evolving digital landscape.
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Matt Caron
LinkedIn : https://www.linkedin.com/in/matt-caron/
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