It’s hard to begin to summarize the complicated legacy that Bob Marley left behind. While no one questions the brilliance of his musical output (achieved primarily with his band, The Wailers), it is the fact that Marley wasn’t just a musician that leaves us missing not only his eclectic sounds, but wondering about what would have become of his political and cultural trajectory if not for his untimely passing at the age of 36.
Marley achieved an iconography befitting only the legendary, able to transcend the boundaries of the aesthetic, political, and spiritual in his music and life. But this was not without the contradiction which always befalls the greats. As renowned historian of the black Atlantic Paul Gilroy writes, “Marley’s stardom also makes sense in the historical and cultural context provided by the end of Rock and Roll. He was the last rock star and the first figure of a new phase identified as the beginning of what has come to be known as ‘world music’, a significant marketing category that helps to locate historically the slow terminal demise of the music-led youth-culture which faded out with the embers of the twentieth century.”
There was, on one side, the Bob Marley that emerged as a revolutionary symbol, a representative of the Third World that advanced a critique of global capitalism and the imperial domination it depended upon. As Marley declares in War, “Until the philosophy which hold one race superior, and another inferior, is finally and permanently discredited and abandoned—everywhere is war.” Naturally, with an upbringing in this context and explorations in Rastafarian Ethopianism, Africa loomed large in Marley’s life.
There is also a Marley, one arriving posthumously, that becomes sanitized, commoditized, and packaged for mass production. This is the Marley coinciding with the collapse of the Soviet Union and the end of history. Mobilized as the poster boy for liberal multiculturalism, the Marley of “One Love” became “an affecting soundtrack to essentially boring and empty activities like shopping and getting stoned” says Gilroy. Reggae, once a source of not only creative expression but also a spiritual outlook and emancipatory posture, became watered down as just another genre of music for consumers to select from like they do items on a store shelf. What became of the movement of Jah people?
Joining us on AIAC Talk to discuss the life and legacy of Marley, are Matthew Smith and Erin MacLeod. Matthew is a professor of history and director of the Centre for the Study of the Legacies of British Slave-Ownership. He is also co-editor of the new Jamaica Reader, forthcoming from Duke University Press. Erin writes and teaches on identity, culture, class, race and geography, and is the author of a book about Rastafari who returned to Africa, Visions of Zion: Ethiopians and Rastafari in the Search for the Promised Land (NYU Press, 2014).