Description

Being the auto repair shop for fleet customers requires a different way of marketing. You’re not going to gain fleet customers doing the same marketing you do for retail customers. In this episode, we share real-life marketing tips and strategies to help you land those fleet customers you want!

Talking Points

• This is ALL about the relationship
• Develop your customer avatar for fleet customers
• Make your Dream 25 List
• Create a series of steps you want to take to create and nurture those relationships
• Where are their watering holes? Go there. Become a regular.
• What traditional marketing should you do for fleets?

Lagniappe (Books, Links, Other Podcasts, etc)

• Book: Giftology - https://www.amazon.com/Giftology-Increase-Referrals-Strengthen-Retention/dp/1619614332 

How To Get In Touch

Group - Auto Repair Marketing Mastermind

Website - shopmarketingpros.com 

Facebook - facebook.com/shopmarketingpros 

Get the Book - shopmarketingpros.com/book

Instagram - @shopmarketingpros 

Questions/Ideas - podcast@shopmarketingpros.com

Thanks to our partner, RepairPal. Visit the Web HERE