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In the second part of my interview with Artida Karaj, we get specific about the How of frameworkless transformation. She drops a ton of cool wisdom in this part, including:

Start with leaders. Without C-Level buy-in, its just talk.

Co-create goals - internal team members and leadership

Create the environment for innovation by creating an outcome culture - the solution matters less than the results. Allow collaboration, decision making, trying and learning, people growth

Allow that this will take time - years, not weeks or months - to mature and expand fully

Create enablers - people who can spread the word

Enforce ‘customer seat at the table’ - the customer is not a LOS, it is the actual customer.

Technology is not a cost centre, it is a partner