Meet EJ Kritz, Chief Experience Officer of DBSI, a company focused on designing the bank branch of the future. He explains how DBSI brings together design, technology, digital signage, and modern banking tools to create better in-person experiences.
EJ also talks about why branches still matter today and how they are becoming community-focused spaces supported by digital and problem-solving specialists. He emphasizes the importance of empathy, curiosity, and adaptability in banking, highlighting that human skills are just as essential as technical ones. Overall, the discussion shows how innovative branch design can help banks stand out and better serve their customers.
HIGHLIGHTS
[01:06] EJ's Journey to DBSI
[02:54] Overview of DBSI's Services
[05:21] The Future of Bank Branches
[10:49] The Role of Digital and Problem Resolution Specialists
[18:15] Branch Design and Customer Experience
[21:19] The Evolution of Bank Branches
[32:50] The Impact of Branch Design on Customer Experience
Connect with EJ:
LinkedIn: linkedin.com/in/ejkritz/
Website: dbsi.com
