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LinkedIn’s new video feed has been here for a minute – and it doesn’t look like it’s going anywhere..
And although the algorithm is pushing short-form video content, that doesn’t mean that there shouldn’t be at least a *little* thought into some key areas I cover in this week’s episode.
Are you ready to skip the trial-and-error phase and get closer to results? This episode will arm you with all of the information you’ll need to start making short-form content that intrigues, informs and converts.
📌 Jump In Here:
0:00 - Introduction
0:54 - A visual hook
1:53 - You're not competing with text posts
2:43 - The “payoff”
3:21 - Make sure your video is designed for the feed
5:32 - Perfect your intros
6:31 - You may not NEED an intro
7:58 - Engineering “scroll stopping” moments
10:22 - Follow a strategy
11:35 - More data = better result
14:58 - So what do you say in these shorts?
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