Introduction to episode
Broker-to-Broker Real Estate podcast is where we have real, raw conversations with industry leaders, finding out how to connect, support, lead, and ultimately make an impact and drive results in the lives of your agents.
In this episode, we have Rico Rivera, a real estate agent from Silicon East Real Estate. He has been in the industry for almost 20 years. He started his journey in 2001 in the Old Republic where he worked for 15 years. He got hired by Keller Williams to be their Team leader and manager in 2015, eventually starting his own company, GUIDE Real Estate, which is based in Sacramento, California.
Ever wonder how you encourage and engage your agents in this time of the pandemic? Our real estate expert is here to guide you and give you tips on how to get it done.
Podcast episode summary
Below are the summary and talking points of this episode.
- Nathan asked Rico a couple of personal questions where Rico opens his thoughts, ideas, and journey as a broker.
- Rico shared the team’s background on GUIDE and how they got to the idea of creating the group.
- Nathan asked how Rico transitioned in the leadership side, how he is leading and encouraging his agents to develop during the lockdown.
- Rico talked about the importance of communication within the team. He shared in this podcast how it impacts and maintains a good relationship within the group.
- Rico shared the effects of good communication in the team and how it made them successful in the business.
- Nathan asked how Rico is keeping track of his agents and how often does he meets them to know their concerns.
- Rico shared the types of events that the team organizes to keep everything light and alive.
- Rico also shared the big difference between having honest conversations with your clients.
- Nathan shared his experience of impacting people through listening and being there for his clients.
- Nathan emphasized the importance of following up through and through by not making a time-space between you and your clients.
- Nathan and Rico emphasized the importance of adding a personal touch in your interactions with clients, using notes, gifts, and the like as an example.
- Rico gave his personal advice to brokers to write every goal that they could think of, how they would achieve, and be optimistic with these goals. (Wanna know what that is? Listen to the podcast!)
- Rico shared his guide to brand new brokers by having a team, recalling every tip that he enumerated. (Good communication, being personal with your clients and colleagues, etc.)
Recommended resources
Silicon East Real Estate company website
Guide Real Estate company website
Rico Rivera's YouTube Channel
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