How do independent analysts differ from channel advisors?
In this episode of The Channel Champions Podcast, we hear a slightly different perspective on the channel. As an independent analyst, Jon Arnold offers consultancy services and counsel on a variety of technologies and solutions that businesses need help with.
He explores the benefits of being independent, why we need more younger people to join the channel as independents, and his predictions for the future. We also hear how Jon first got started in the channel, plus his insights into how the buying process is changing all the time.
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