Mastering Follow-Up in Your Coaching Business
In this episode, John & Angie discuss the importance of follow-up in business, particularly within the coaching industry. They address common pitfalls such as poor or lack of follow-up, which many coaches suffer from due to fears and doubts, including imposter syndrome and the discomfort of sales conversations.
Explore the root causes of these challenges, such as overthinking and fear of rejection, and how these fears can hinder business growth. Our hosts share their own struggles with follow-up and sales, emphasizing the shift in mindset required to overcome these issues. They suggest viewing sales not as a dreaded task but as providing opportunities and solutions to clients.
John and Angie delve into practical solutions like adopting a business identity, utilizing Customer Relationship Management (CRM) tools for effective follow-up strategies, and the significance of consistent client outreach programs. They stress the importance of aligning one's identity with being a business owner, setting clear business goals, and the pivotal role of self-discipline in ensuring success.
Both hosts advocate for understanding one's worth and charging accordingly, treating the coaching practice as a legitimate business rather than a hobby. The conversation concludes with a call to action for coaches to implement systems and processes for follow-up, ensuring they don't miss out on potential business opportunities due to inadequate client communication.
00:00 Opening Banter: The Fortune's Location
01:06 The Importance of Follow-Up in Business
02:04 Overcoming Imposter Syndrome and Fear of Sales
05:36 The Journey to Charging What You're Worth
07:09 Embracing a Business Mindset and Identity Shift
17:33 The Power of CRM Systems for Effective Follow-Up
21:42 Choosing the Right CRM and Making It Work for You
25:34 Conclusion: The Game Changer for Coaches
