In 2020, collectors, entrepreneurs and sports fanatics Josh Johnson and Chris McGill launched Card Ladder, a data-driven index that tracks the ups and downs of tens of thousands of sports cards. On the latest episode of CSG’s podcast Collect This!, the two joined host Alan Goldsher for a look into the value of…value.
“The importance and intrinsic coolness of Card Ladder and their mission can’t be overstated,” Goldsher said. “Think about it: if you’d have been told even three years ago that someday, you’d have easy access to the hobby worth of virtually any given athlete’s cards, your head would’ve exploded."
Goldsher added, “Josh and Chris have the unique ability to break down super-dense data concepts into understandable threads. Not only that, but they can chop it up about basketball and football as well as any of my fellow sports nerds. This all is why I walk away from any conversation with them feeling about 12 percent smarter.”