Tom explains that everything you do tells a story about you and your business. He shares an example of what he noticed about a company vehicle and why words and actions send a message. Hopefully, this will help you make better decisions as to how to represent your company!
Conversation Highlights:
[00:00] - Intro
[01:40] - Story of a cleaning and restoration company vehicle
[02:50] - Great brand identity was wiped out
[03:42] - Sending the wrong message
[04:14] - Another mistake
[05:34] - Your potential clients notice stories
[06:36] - Tom’s advice for contractors
Resources:
==Builder Funnel: https://www.builderfunnel.com/
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