Kyra Bobinet, MD MPH. CEO & Founder, engagedIN - "My goal is to serve the health of whole populations of people, and challenge them and myself to live healthy fulfilling lives; physically, mentally, and spiritually...to be engaged in healthcare evolution."
Expertise: Behavior Neuroscience, Design Thinking, Mindfulness, Behavior Change, Patient Engagement, Population health management, Healthcare Innovation/ Technology-based Medicine, Workplace Well-being/Culture, Human development (multi-cultural), Product Design, Brand personality design, Neuroscience-based market research, and Clinical study design.
Take a moment to consider her outstanding qualifications. 'Maven' is an understatement. She's on it.
When it comes to healthcare evolution and engagement, Dr. Bobinet has five words of advice: be caring, authentic, and useful. As the CEO-founder of engagedIN, Kyra devotes her life to helping people crack the code of how, what, and primarily, WHY we engage.
Photo by Marc Szeglat on Unsplash
Kyra has founded several healthcare start-ups, spanning behavior health, population health, and mobile health. She has designed behavior change programs, big data algorithms, billion-dollar products, mobile health apps, and evidence-based studies in mind-body and metabolic medicine. All of her designs, whether for at-risk teens or seniors, are rooted in the belief that true caring is our most significant value.
Dr. Bobinet teaches at Stanford School of Medicine on patient engagement and empowerment, and health design with Dr. Larry Chu, founder of MedicineX. She has studied in Dr. BJ Fogg’s Persuasive Tech Lab at Stanford, whom she credits as the founder of “behavior design”.
NB: You will love her honest, insightful remarks about the evolving coalescence of neuroscience and patient care.
