If you’ve ever thought, “I don’t want to give away too much in my content, why would they pay me?” this episode is for you.
In today’s vibrant conversation, I’m diving into a fear I see come up over and over again for life coaches building their businesses: the fear that if you give generously in your marketing, your audience won’t need to hire you.
I share the real reason behind that fear and why it’s keeping you stuck, invisible, and undervalued.
This episode explores:
The myth of “giving away too much” and how it sabotages your visibility
The connection between your content strategy and your self-worth
How life coaches accidentally commoditize their offers by thinking like employees
The Marketing Abundance Method I teach inside Messaging Mastery
Why client attraction comes from clean, generous energy — not withholding
What fan fiction, has taught me about the lie of giving away too much
I also break down five major mindset blocks keeping you from creating content that sells:
Scarcity mindset
The employee mindset
Fear of being undervalued
Fear of running out of ideas
Constant comparison to bigger coaches
Whether you’re still in your 9-to-5 or a few years into your soul-led coaching business, this episode will help you shift from overthinking and withholding into fully owning your message — and actually enjoying your marketing again.
You’ll walk away with a deeper understanding of how to:
Show up from overflow instead of obligation
Communicate your coaching value without sounding “salesy”
Market your life coaching business in a way that feels expansive, abundant, and deeply true
Because when you give from joy and alignment, you don’t just attract clients, you become the coach of choice.
Ready to embody the Marketing Abundance Method so you can sign clients and enjoy the process?
Join Messaging Mastery, book a 1:1 Messaging Audit, or explore Thrive Group at coachingwithpamella.com
