Description

Host:

Stacy Braga, Copywriter + Copy Coach

About the Host:

Stacy Braga helps online business owners and small local businesses clarify their message and connect with the right people through strategic, story-driven copy. With a background in buyer psychology, consumer behavior, and educational design, she knows how to turn messy ideas into messaging that feels good and gets results.

Episode Description:

In this solo episode, Stacy shares how shifting from project-based offers to hourly retainer packages created more predictable income, stronger client relationships, and a smoother-running business. If you’ve ever felt stuck in the project hustle or are curious about retainer models that work, this episode gives a behind-the-scenes look at what’s working now.

Episode Highlights:

• 00:00 — Why we’re talking about retainer offers
• 01:45 — The problem with launching project to project
• 05:32 — Moving toward sustainable income with retainers
• 08:15 — Shifting from packages to hourly retainers
• 11:08 — How tracking time and ClickUp keeps it organized
• 14:35 — Building stronger partnerships with retainer clients
• 16:55 — Final thoughts and how to connect

Resources Mentioned:

• Interested in a retainer package? DM or email Stacy through the links below.

Connect with Stacy:

• Website: Stacy Braga Copy Studio || Copywriter for Entrepreneurs
• Instagram: @stacybragacopy
• Threads: stacybragacopy

Podcast Credits:

• Podcast edited by Chelsea Koenigsknecht of KC Virtual, Instagram: @KC_Virtual
• Music by teodholina - Pixabay