Ben Nichols is an international sports communications specialist who has worked with a wide variety of global entities.
Ben’s experience includes Formula 1, a Middle Eastern tennis tournament, the Gold Coast Commonwealth Games and the World Anti-Doping Agency.
During our conversation, Ben talks about working with international properties both in terms of cultural adjustments and the fact someone is always working in one time zone even if it is the middle of the night in yours. Ben shares a number of lessons from all his experiences, including the efforts to stay ahead of the narrative on a subject like doping and the pressures related to working in crisis situations.
