In this episode, Sam Beiler, CEO of Boostpoint whose mission is to help organizations build stronger brands by attracting better talent, shares his experiences in the importance of finding your niche in podcasting, how perfectionism hinders your business’s growth, the auxiliary benefits of podcasting for CEO’s, how creativity keeps your podcast fire burning, and the power of ambition in podcasting.
Links Mentioned In the Show:
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Show Notes:
- The solution to a problem businesses they didn’t know they had (01:17)
- How Boostpoint REALLY connected with small businesses (02:34)
- The most valuable storytelling tool you can maximize (03:58)
- Why the niching down is the way to go when podcasting (07:10)
- How Sam highlighted entrepreneurs and their journeys in business with podcasting (08:15)
- Why perfectionism actually held back his business (09:54)
- Why the number of listens and downloads does not correlate to success (11:59)
- How Sam converted podcast guests into some of his best customers (13:38)
- How podcasting made Same a better communicator and CEO overall (14:20)
- The secret to starting a podcast– putting a fire under your butt (16:16)
- What the perks of having solo episodes were for the podcast (19:14)
- Why Sam felt the need to start a completely new podcast (20:14)
- Don’t start a new podcast without doing this first…(23:59)
- How not to go into pod fade (25:15)
- Why you can never be too ambitious (26:00)
