On this week's ERR...
- The killer trailer.
- The Penguin Rule.
- Chasing specificity (and stop with feedback sandwiches).
- Scott the racist.
- Cash as the next innovation.
- Subways and machetes - when is offense actually defense?
- Selfie fences... only the "right" type of tourists please.
- Digital cretin factories.
- Swinging too far... let authors be authors.
- Turns out Ace is a decent (rant) date.
