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In this episode...
7 Elements of a Great Pitch
https://faithfulontheclock.captivate.fm/episode/6-elements-of-a-great-pitch
If you want success, at some point, you’ll need to request help. Episode 57 lays out the essential ingredients of a winning pitch.
Timestamps:
[00:05] - Intro
[00:33] - Pitching as a Christian is different than pitching as a non-Christian. Take a “make disciples” mindset, not a “please give me a fish” mindset.
[02:32] - The first element of a great pitch is your history, including where you fit in the larger industry or market.
[03:16] - The second element of a great pitch is your problem or gap statement. But make sure you are truly identifying the right issue, because otherwise, you will miscalculate on your value proposition and the right way to market what you have.
[05:35] - The third element of a great pitch is your achievements and an analysis of the competition. This is where you show your differentiators and make a positive case for what you are doing.
[06:39] - The fourth element of a great pitch is a specific ask. This should make it clear why the person or company you’re pitching to is the ideal fit. It also should clarify how they’ll benefit if they say yes to the ask.
[08:27] - The fifth element of a great pitch is a presentation of potential problems and risk mitigation. But don’t just focus on how you’ll fix things. Focus on showing how you THINK about fixing things and that you really grasp the big picture.
[09:17] - The sixth element of a great pitch is facts and figures. These can be anywhere in the pitch but should stay relevant. These comfort your listener because they are concrete, predictable, and reliable. They also lend you credibility if you don’t have much to lean on yourself.
[10:28] - The seventh thing your pitch needs is gratitude. This should show your LONG-TERM value and a larger understanding of the potential the relationship has, rather than just being a one-time expression related to the pitch.
[11:16] - Summary recap of pitch elements. Recommendations for feedback, cleanliness of the pitch, and showing passion.
[12:27] - Prayer
[13:11] - Outro/What’s coming up next
Key takeaways: