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So, let’s get real about the podcasting scene and this crazy concept of ‘value for value.’ It’s like, when you hear it, you might think, ‘Oh great, another buzzword,’ but hold your horses! Our hosts, Dave and Daniel, are here to unpack this idea with a good dose of sarcasm and wit.

They start by discussing how many podcasters feel their legitimacy hinges on securing that sweet sponsorship deal. Seriously, why do we still tie our worth to advertisers? It’s like saying your podcast is only good if someone’s paying you to talk about toothpaste. No thanks! They argue that the real value comes from the connection you build with your listeners, which is way more important than any sponsor deal could ever be.

Then, they get into the tech aspect, where things get spicy with the mention of streaming satoshis. Like, what even is that? It’s a way to send tiny payments while you listen, but the hosts get into the nitty-gritty of why that might not be the golden ticket we all hope for. They share a laugh about how certain payment platforms have these ridiculous fees that make micropayments basically non-existent. Can you imagine trying to send your podcaster a couple of cents, only for the platform to gobble it all up? It’s a comedy of errors waiting to happen!

By the end, they’re pondering the future of this ‘value for value’ model and whether it’ll actually pan out or if we’ll just be stuck in the same old cycle of sponsorship and ads. They’re like, ‘What if we could create a world where podcasters are rewarded for the actual value they bring?’ It’s a hopeful, yet ironic look at the absurdity of our current monetization strategies. Yeah, we’re all in for the ride, but let’s hope the destination is worth it!

Takeaways:

Your Hosts

Dave Jackson, host and educator at School of Podcasting

Daniel J. Lewis, host and educator at The Audacity to Podcast® and creator of Podgagement®

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